Organization: Caregiver Welfare Association (CWA).
The aim of CWA is to improve the quality of life of elderly through dependable direct care services, and to create a generation of responsible and knowledgeable caregivers.
Who is the target audience of help?
There are two groups of target audience, the elderly and their caregivers.
What we have done?
We conducted sales in our school where we set up booth and sell handmade items of the Caregiver Welfare Association. We also distributed some pledge cards to some of our schoolmates.
On Sundays, we also conducted street sales at churches and town areas like Orchard road.
Lastly, it was our main event conducted at NEX event plaza. It was a three-day roadshow where we had sales of handmade items, exhibitions and interactive games with the public. We conducted beads-making lesson, balloon scruputuring session and health quiz as well. Not only did we raised funds for the CWA, we also achieved another important objective and that is to raise awareness about the organization.
Our publicity poster for our roadshow
Highlight of our roadshow – Garden of Love.
How much money we have raised?
We exceed our initial targeted amount of $2500 and had a total profit of $5543.59.
Brought to you by:
TEAM CWA 2011 - Nguyen Nguyet Anh, Teh Wen Shun, Sheena Tan, Gina Hiu.
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